Deep Design Agency Rhc Soldiers Story Editorial 9
ROYAL HOSPITAL CHELSEA

A Soldier’s Story

We were asked by The Royal Hospital Chelsea to produce a brochure which would create an impression, to the head and the heart.

Given out to ‘Friends’ of the Royal Hospital at the Chelsea Flower show, A Soldier’s Story focusses on four World War II veterans: a Bletchley Park codebreaker, a prisoner of war escapee, and two D-Day veterans, and documents the extraordinary stories from their lives in uniform.

Deep Design Agency Rhc Soldiers Story Editorial 2
Deep Design Agency Rhc Soldiers Story Editorial 3
FORMAT AND PHOTOGRAPHY

A3 in size, unbound and printed on a tactile, uncoated paper it has maximum space to showcase the intimate and engaging portrait photography shot by our in-house team, which often captures a twinkle in the eye. The overall impression was something precious and personal, to be kept and shared.

Deep Design Agency Rhc Soldiers Story Editorial 4
ART DIRECTION

Freeform typography is based on the haphazard nature of Army documents and stamps while the linear accents and colours are part of our overarching visual identity that evokes a military uniforms and ethos so important to the institution and Pensioners.

Royalhospitalchelsea Brochure Deep 1
Deep Design Agency Rhc Soldiers Story Editorial 5
Deep Design Agency Rhc Soldiers Story Editorial 6
Deep Design Agency Rhc Soldiers Story Editorial 7
Deep Design Agency Rhc Soldiers Story Editorial 8
A SOLDIER’S STORY – RECOGNITION

Antalis Review 2018 -Shortlist
Creative Review Annual 2019 – In Book
Design Week Awards 2019 – Winner
The German Design Awards 2019 – Shortlist
Kinsale Sharks Silver 2019 – Winner

 

 

PROJECT SERVICES

Creative Direction
Design for Print
Editorial
Photography Art Direction